Write a Business Plan

Company Name will be Mativan Auto Sales Location within Adelaide but has not been found yet Owners: Mathew Brawn 50% and Ivan Tabi 50% share Type of cars will be all type of Vehicles Mostly From japan but will also import from Germany, USA, China and other location to Adelaide Mathew brawn is currently a student in year 12 who is an entrepreneur who wishes to create a Vehicle Dealership Business that imports vehicles to Australia (Adelaide) Mathew will soon be doing a Course in business as well Ivan Tabi is also the same as Mathew brawn who will also be doing a course in business as well Mativan Auto Sales will provide Import vehicles from various international locations to Australia (Adelaide) providing a unique car buying experience to the customers in Adelaide Region. One that focuses on customer satisfaction first. We understand that vehicle purchasing is a necessary, but sometime unpleasant experience, Our goal is to provide the customer with an enjoyable, honest service by satisfying individual customer practical transportation needs with a quality product Outline of Business Plan below Executive Summary 1.1 Objectives 1.2 Mission 1.3 Keys to Success Company Summary 2.1 Company Ownership 2.2 Company History (for ongoing companies) or Start-up Plan (for new companies) 2.3 Company Locations and Facilities Products and Services 3.1 Product and Service Description 3.2 Competitive Comparison 3.3 Sales Literature 3.4 Sourcing and Fulfillment 3.5 Technology 3.6 Future Products and Services Market Analysis Summary 4.1 Market Segmentation 4.2 Target Market Segment Strategy 4.2.1 Market Needs 4.2.2 Market Trends 4.2.3 Market Growth 4.3 Industry Analysis 4.3.1 Industry Participants 4.3.2 Distribution Patterns 4.3.3 Competition and Buying Patterns 4.3.4 Main Competitors Strategy and Implementation Summary 5.1 Strategy Pyramids 5.2 Value Proposition 5.3 Competitive Edge (see an example) 5.4 Marketing Strategy 5.4.1 Positioning Statements 5.4.2 Pricing Strategy 5.4.3 Promotion Strategy 5.4.4 Distribution Patterns 5.4.5 Marketing Programs 5.5 Sales Strategy 5.5.1 Sales Forecast 5.5.2 Sales Programs 5.6 Strategic Alliances 5.7 Milestones Management Summary 6.1 Organizational Structure 6.2 Management Team 6.3 Management Team Gaps 6.4 Personnel Plan Financial Plan 7.1 Important Assumptions 7.2 Key Financial Indicators 7.3 Break-even Analysis 7.4 Projected Profit and Loss 7.5 Projected Cash Flow 7.6 Projected Balance Sheet 7.7 Business Ratios 7.8 Long-term Plan Appendix