Omar C.

- Conceptualized and designed advertisements for various markets including healthcare, financial, manufacturing and high tech. - Designed Logos, brochures, forms, sell sheets, manuals and other marketing collateral. - Managed photo and graphics library. - Applied advanced color correction, retouching and editing techniques to photos and graphics. - Managed company brand identity and compliance standards. - Contributed to SEO and analytics efforts to company websites. - Conducted interviews with internal market segment experts to align content and unify customer facing marketing strategy. - Conducted geographical market research and analysis for a national sales force of more than three hundred business development managers. - Implemented a web-based proposal response system which streamlined the sales process of more than two hundred and fifty field offices. - Conducted training webinars of national sale force. - Collaborated with VPs of Sales in designing sales-focused toolkits used by sales force. - Created monthly sales reports used by sales force for account targeting and expansion. - Introduced routine use of market research tools to optimize prospecting, lead generation and response time.