Social Media Marketing Expert for China

We are a company from Europe. We would like to test a business idea for the Chinese market.

We need a social media marketing strategy that helps us understand the cost of bringing our idea to the Chinese market.

We don't speak Mandarin and don't know much about the social network landscape in China.

Assumption 1:

The product does not exist yet. We can't disclose the real product yet. Assume it is a robot that helps elderly people: 65+ years old. An image is attached ("[login to view URL]"). Again, this is not the real product. But assume that we try to sell a robot for older/senior people.

Idea: A landingpage contains an email field where people who are interested can get more information.

Assumption 2:

Elderly people probably don't use social media. Assume we try to sell to the children of the elderly people. They will make the purchase decision for their elderly parents. Age: 40-55.

Assumption 3:

Advertisement only, no Content Marketing.

Please answer these questions briefly when you place your bid:

1. Which social media platform should be used to advertise?

2. How can we narrow down the target audience for the advertisement?

3. What content should a landingpage contain for this test purpose?

4. Which metrics should we measure?

5. Do you have any other advice that could help us test this product idea.

The best strategy will get this project. The budget for the advertisement campaign is paid by us. Your bid includes your work to create this test.

Thank you for your time.

I'm looking forward to work with you,

Tim

You must speak Mandarin for this project!

Marketing por Internet Marketing en redes sociales Redes sociales

Nº del proyecto: #12827663

Sobre el proyecto