My Number Two, LLC: We approach Search Engine Marketing projects with a combination of front-end needs assessment performed by our American management team and project plans which leverage our cost effective labor pool of Remote Personal Assistants. Instead of a SEO consultant performing fee-based work with the promise of results, you'll work with your RPA on executing a collaborative project which can adapt as your business changes.
Our founder, Darwin Stephenson, previously started and managed the Search Engine Marketing practice for marchFIRST/divine where marketing consultants provided audience generation services for Fortune1000 companies. His key differentiator against SEO practitioner was offering effective search engine marketing services in a professional and repeatable manner with a proven methodology.
After leaving, he started his own boutique SEM practice where he helped medium sized businesses break in and compete against established brands on the Internet through a combination of effective Pay-Per-Click Search Engine (PPCSE) campaigns and SEO services.
To successfully implement and manage a Search Engine campaign one must know more than "what to do" and "how to do it." The work required to initially establish and maintain a successful search engine campaign requires ongoing, repeatable and consistent effort that, if working with a typical SEO consultant, can become quite expensive. Hence, the secret to a cost effective Search Engine campaign is developing repeatable business processes that can be implemented in a cost effective manner.
Because your RPA can provide you with services beyond the scope of this project, you'll find My Number Two a trusted business partner that you can depend on for a wide variety of Outsourced Business Processes. Our focus is not,"Everything to everyone," but rather to become a reliable partner that can provide a core competency of services or help you manage other 3rd party consultants when specialists are required.
Our Approach to SEO
If you've already established a campaign for your Search Engine Campaign we are happy to execute as instructed. We can tailor our services to implement the specific pieces that you require. However if you're seeking assistance for both campaign development & execution we can support you with both. We begin with a marketing assessment of your existing web presence, your competition & the keywords native to your product, company & industry. After a collaborative analysis of which keywords are appropriate for your objectives we put together a project plan for each keyword (every keyword has unique requirements) which includes destination page(s), link building campaigns and an evolving strategy which we'll regularly evaluate for necessary adjustments.
Once the plan is approved, we begin developing an Outsourced Business Practice which will provide your assigned RPA with a repeatable work plan to execute against. Please note that this precisely where Search Engine Campaigns succeed or fail. It is the regular and ongoing work of establishing and maintaining a desired rank in search engines where a campaign can be cost effective or impossible to sustain. We believe that our model of training a low cost labor pool to execute a highly customized Search Engine Marketing plan is key to the results of the campaign being profitable.
If selected, after discovering and understanding your needs and objectives we will then assign you to an appropriate Remote Personal Assistant that has the skills, discipline and talents that you require. We will include the RPA in the campaign development process from the beginning to once the campaign enters the implementation phase there will be no loss of knowledge and the training process will be faster. We will collaborate with you to build a Campaign Project Plan that meets with your budget, objectives & goals.
Once the Campaign Project Plan is approved, we will execute against it by implementing a daily/ weekly business process that will insure that your campaign receives the amount of labor/effort which is appropriate for the phase of the project. We do not employ any "secret SEO sauce" or "proprietary techniques" but rather implementing proven business processes which result in keyword ranking success. As such, you'll be completely aware and educated of "what" we're doing to get the desired results and "how”.
To begin working with My Number Two simply visit our website and fill out the "Sign Up Now" form.
Or contact us via elance.com.
