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@rwilsher
Miembro desde el 8 de agosto de 2013
3 Recomendaciones

Roger Wilsher

En línea Desconectado
I have been writing and editing articles and other content for quality publishers and other clients for 30+ years. As a senior Copywriter and Editor I work with blogs, websites as well as established newspapers and magazines and have launched new titles both off and online for clients including BMW, Ladbrokes, London City Airport and the UK Conservative Party. I am fast and accurate with an easy-to-read writing style. My skills and experience are proven to be highly beneficial to my clients. I am ready to be hired and start working for you now.
$50 USD/hr
146 comentarios
6.8
  • 99%Trabajos finalizados
  • 92%Dentro del Presupuesto
  • 96%A tiempo
  • 13%Tasa de recontratación

Portafolio

Comentarios recientes

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    “Great experience, as usually :)”

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    “Great communications, delivery on time. Highly recommended !”

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    “It was a nice experience. There were a few errors in editing and changes made, but overall good work.”

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    “great work! thanks”

  • imagen de suppliers54 Writing content €40.00 EUR

    “Very good job. I recommend Roger as a freelancer. He made a professional work and delivered in time.”

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    “On time. Satisfactory.”

Experiencia

EDITOR, COPYWRITER, PR & EDITORIAL CONSULTANT

Jul 2010 - Nov 2014 (4 years)

Self-employed • Working on online strategies for an IT hardware supplier and travel and craft publications linked to a UK shopping channel • Developing online business coverage for the Abu Dhabi Media Company • Running investigations, writing and rewriting, editing and commissioning for [login to view URL] • Freelance writing for a variety of print and digital publications in the travel, business, FMCG, gaming, legal, food and drink and pet sectors

MANAGING DIRECTOR

Nov 1999 - Jul 2010 (10 years)

Heading up Print and Digital Publishing agencies producing magazines, newsletters, brochures, and web content. • Controlled business strategy & marketing and administered budgets • Developed publishing team to deliver award-winning products • As well as the work for Ladbrokes touched on above I relaunched Fisher German’s magazine, which in its first year contributed a 615% increase of fees awarded • Masterminded relaunch of Cardiff University’s magazine, contributing to a 2,000% increase in sales of merchandise in first new issue, with merchandise sales increase stabilising at 47% year-on-year – equivalent to 12% of annual costs of publication. • Increased off-the-page advertising revenue for the Institute of Revenues, Rating & Valuation (IRRV) by 55% pa and steered membership magazines to become a key element of the exhibitor sales package for the IRRV’s conference and events. • Suggested, designed & implemented FYI magazine for Workspace Group (a real estate investment trust letting workspace to SMEs). FYI was distributed to tenants and promoted Workspace’s key attributes, while increasing feeling of being part of a wider corporate family. • Launched the Conservative Party's membership magazine and developed it into the most cost-effective revenue generator for the Party’s treasurer's department

Educación

Diploma in Journalism

1979 - 1980 (1 year)

BSC (Econ)

1977 - 1979 (2 years)

Calificaciones

NCTJ certificate (1981)

National Council for the Training of Journalists

This is the necessary precursor for working as a professional journalist in the UK

Publicaciones

• Close Up (for Ladbrokes) - Print & Digital

Recruited and led team that won Launch of the Year title in both the 2006 APA Customer Publishing Awards and the 2007 PPA’s Publishing Awards with Ladbroke’s Close Up magazine. Close Up delivered 400%+ ROI and bets per customer increased by 7%, stake per customer increased by 16%, amount per bet increased by 65%, and betting across a range of sports increased (e.g. cricket by 40% and tennis by 29%).

Co-Op Traveller - Print & Digital

Developed relaunch of Co-op Traveller magazine to inspire Co-op’s customers to choose more interesting holidays and in so doing increasing sales revenues by 18%.

Barclays Business News

Award-winning magazine for senior managers at the banking group to keep them informed of rapid changes within their industry

BMW Magazine

 Launched/edited UK edition of BMW Magazine and created spin-off supplements to market BMW's fashion/lifestyle accessories. Magazine began as a database-building tool but because of personal content innovations fast became pinnacle of BMW’s marketing strategy.  Visualised, launched and edited two high-quality BMW lifestyle spin-off magazines - Code & Elements – distributed by The Daily Telegraph to launch new products and explain BMW's key engineering philosophies. In 1998 Code, a marketing first, ge

Certificaciones

  • US English Level 1
    98%
  • UK English 1
    95%
  • Preferred Freelancer Program SLA
    94%
  • Numeracy 1
    88%
  • Blogging 1
    75%

Verificaciones

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