Natalia K.

- Develop and direct annual communications and marketing plan to help achieve organizational strategic objectives. - Define and get consensus of CEO and Board on the annual communications and marketing budget. - Develop KPIs and control panel to track efficiency of action plan and follow-up of annual objetives. - Deliver strategy for media relations program. Responsible for presence in the media with messages that support defined strategic positioning. - Act as the first point of contact between external audiences and the company on issues requiring a primary fast analysis and further decision or response if necessary. - Coordinate communications and marketing action plan through different communications channels directed to targeted audiences. - Develop presentation materials and other communications tools for the consultancy and commercial team. - Develop and direct events related to commercial and positioning objectives. Responsible for “The Best Companies to Work For in Argentina” awards event. - Develop and coordinate with law firm legal contracts related to strategic parterships and branding and intellectual property issues. - Advise and assess Bolivia, Paraguay and Uruguay Great Place to Work®’ affiliates regarding communications and marketing strategy.