Hello! My name is Dani and I'm happy to assist you with your business plan.
I understand that business plans take a lot to really encompass what you're after.
I'm ready to help you finalize:
- Your ideal customer
- Your target markets
- Their demographics
- Their psychographics
- Consumer behaviors, including how often they shop, where, and their decision process (impulsive, on a list) in purchasing
- Geographics
- Your Target Market's Needs
- A SWOT (Stregths, Weaknesses, Opportunities, and Threats) Analysis
- A competitive analysis of your competitors--not JUST a list of who they are
- Specific differentiators to locate your competitive edge--and no matter what, you DO have one
- Your marketing strategy
- Your positioning versus your competitors
- The four Ps (Product, Place, Price, Promotion)
- Your core message
- Your promotional mix, which may or may not need to include print ads, TV ads, radio ads, direct mail, public relations, an e-mail campaign, social media networks, blogging, pay-per-click advertising, banner ads, and etc...
- Key performance indicators - we will figure out EXACTLY what your success will look like
- Quantitative information to gather to determine success &
- Qualitative information to gather to determine success
As you can see, I am extremely dedicated to earning a 5-star rating in everything I do! I look forward to working with you.